Select Page

About Us

We are teaming with the best people in business and golf to deliver the best golf management services in the world.

We live on each other’s reputation.

That’s why we never pay commission to each other.

As Golf Developers (that’s what we call ourselves), we all have relevant business and/or golf operations experience. We are all able to “stand on your own legs” in terms of making a living. That means we all either have our own companies today or that we are employed while working with golf development part-time or in our “spare-time”. Regardless, it ensures we are objective when recommending a Golf Developer colleague when you are ready to take the next step.

Our Values

We know everyone is not everything… But all our Golf Developers proudly share these values.

Passionate
We are energetic, emotional and committed to evolve the golf industry.
Trustworthy
We are open, honest and legal in everything we do.
Data-Driven
We measure everything we do and connect our delivery to our 4 KPI’s.
2017

FIRST CLIENT

In 2017, our founder Thomas Dalebring partnered with Vasatorps GK as Digital Advisor. He learnt (the hard way) many of the differences between digital transformation in “business” compared to the golf industry. And, more importantly, he realised the golf industry needs help with Digital Transformation.
2018

MANAGEMENT.GOLF

After approximately 6 months of gathering the needs from small to large golf facilities, MANAGEMENT.GOLF was released in august 2018 with the goal to implement digital tools in 5 golf facilities before 2019.
2019

SHARED STAFFING

The next natural step to digital maturity is to cluster golf facilities and establish shared staffing centres. We have much to learn together with our clients before then, but we are confident this development is inevitable.
2020

FACILITY OUTSOURCING

Why should members and the club be involved with running operations at all? Isn’t it better to focus on “togetherness” and “values” to create the environment members want? But hey, maybe some golf clubs won’t even have members? We’ll see…

Golf Developers

We develop our areas of expertise through a close cooperation with our Cluster Executives. Through our data structures, processes and partners we learn what works well and superior (and sometimes not at all). We compare results (benchmarking) and share it to facilities globally in our network.

Thomas Dalebring

Thomas Dalebring

Digital & HR (Founder)

A driven former Marketing and HR Director who learnt change management during his years at IKEA. Equipped with extreme passion for everything digital and golf.

<11 hcp

Christian Lundin

Christian Lundin

Course & Facilities (Co-founder)

A charismatic and energetic former greenkeeper who redesigned his career to course design and became Henrik Stenson's Principle Golf Course Architect.

<5 hcp

Mattias Nilsson

Mattias Nilsson

Support & Admin

A sharp and helpful very experienced support manager working his whole life optimising and managing support processes. Currently working at Biltema

>54 hcp

Ted Roos

Ted Roos

Partner & Events

A friendly and warm-hearted organizer with both education and years of experience from partner networking and event management and marketing.

<5 hcp

Ulrika Nordegren

Ulrika Nordegren

Food & Beverages

A structured and needs-focused restaurant professional with chef, supply and staffing experience from both the business and golf industry.

<36 hcp

Johan Öhman

Johan Öhman

Hotel & Conference

A very straightforward and fast revenue guru who runs a revenue management agency named Miwell with 10+ people.

<36 hcp

Joining us?

Joining us?

Finance & Accounting

Chat with us if you want to become our next Golf Developer. Contact us to learn what is required.
Joining us?

Joining us?

Purchasing

Chat with us if you want to become our next Golf Developer. Contact us to learn what is required.
Is this you?

Is this you?

Sports & Training

Chat with us if you want to become our next Golf Developer. Contact us to learn what is required.

Cluster Executives

We have operational responsibility for a cluster of 3-5 golf facilities. We cooperate closely with our Golf Developers and contribute to our global golf facility development.

Ready for the next step?

Ready for the next step?

Cluster Executive

Chat with us if you want to become our next Cluster Executive. Contact us to learn what is required.
Your new future?

Your new future?

Cluster Executive

Chat with us if you want to become our next Cluster Executive. Contact us to learn what is required.
Want new challenges?

Want new challenges?

Cluster Executive

Chat with us if you want to become our next Cluster Executive. Contact us to learn what is required.

Golf Developer Partners

Some of our Golf Developer’s product and services suppliers.

Fredrik Kocon

Fredrik Kocon

Golf Management System (GMS)

A driven and networking golf developer implementing supply/demand tee time pricing and a new golf management system experience for Sweetspot.

<5 hcp

Fredrik Burman

Fredrik Burman

Member Management & Payments

An energetic and authentic fintech entrepreneur who founded CoachHippo to eliminate member administration and payments.

>54 hcp

Mathias Khemiri

Mathias Khemiri

Website + Digital Marketing

A passionate and conversion focused true professional who runs a web and digital marketing agency named ZYNQ with +10 people.

<16 hcp